Global Communications Support for Malala Yousafzai & Family / Edelman London Client: Malala Yousafzai and her family. Our charge: Malala Yousafzai, the 16-year-old Pakistani campaigner for girls’ rights who was shot by the Taliban, is supported by Edelman London on a pro bono basis. Our response: Edelman London has been working with Malala and her family in dealing with the global media interest in her story. Edelman provides strategic communications counsel, engages with global media on behalf of the family, and operates the family’s press office function. In addition, Edelman helps the family manage their engagement with the wide range of global organizations trying to contact her; in particular the … Continue reading Edelman